Spatial Access

  • slide-01“The knowledge and capability of Spatial Access team led by Archana for Production Cost evaluation and Read more

  • slide-02“We find the team professional, knowledgeable, with a positive approach.... Read more

  • slide-03Services: Spatial Access’ services are geared towards helping advertisers eliminate the... Read more

  • slide-04We have a wide network of alliances with audit specialists around the world as well as a robust... Read more

  • slide-05Spatial Access’ media auditing services offer unbiased and independent reviews of traditional... Read more

  • slide-06“The SA tool - PRizard is a revolution and revelation in the PR space. It was able... Read More

  • slide-07Accountability and transparency are two great pillars of any working relationship.... Read More

  • slide-08“Spatial Access has provided us with an objective means and methodology to benchmark our... Read more

  • slide-09Our marketing services audit allows advertisers to drive accountability and transparency to.... Read more

  • slide-10Spatial Access’ Process Audit services involve the assessment of information flow... Read more

  • slide-11Spatial Access’ Media Advisory services are aimed at keeping critical.... Read more

  • slide-12Spatial Access’s Ad-Film Production Audit services obviate the complexity... Read more

  • slide-15Spatial Access’ Buying Audit services are directed at helping Read more

  • slide-16Spatial Access’Planning Audit services are designed to evaluate... Read more

  • slide-17Through a combination of our extensive media knowledge and revolutionary... Read more

  • slide-18Media Integrated Research Analytics (MIRA): Views newspapers and magazines as brands... Read more

  • "The SA tool—PRizard is a revolution and revelation in the PR space. It was able to crawl through...
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Meenakshi Menon

Chairperson, Managing Partner, Spatial Access Group

Meenakshi Menon is a media, marketing, and advertising professional with over 30years of experience under her belt and a track record for building successful businesses in new niches. Before she launched Spatial Access in 2003, Meenakshi has been at the helm of marketing initiatives with companies like Lintas India Ltd. (now Lowe), Zee TV and Carat India.

Her passion for social entrepreneurship, activism and economic empowerment led her to co-found Social Access - a communications practice that focuses on helping NGOs and Non-Profits build impactful strategies. She is also the founder and trustee at Vanashakti, an environmental conservation NGO established to instil a sense of responsibility amongst citizens.

Meenakshi is the recipient of many marketing and advertising awards such as Business Today’s ‘India’s 25 Most Powerful Women in Business’ in 2003 and has been named among the ‘Most Influential People in Media’.

Professor Claudio Conti

Technology Partner

Professor Claudio Conti is a Technology Partner and one of the founders of Spatial Access. A P.H.D in Mathematics, Prof. Conti has been a Senior Professor at the University of Trieste, Italy for 12 years. He is credited with being the first to introduce the concept of QRP (qualitative rating point) in USA, with his tools and algorithms being extensively used in almost all of Europe, USA and Asia Pacific.

Vineet Sodhani

CEO

Vineet took over the reins of Spatial Access recently after having spent two decades in media research, planning and sales functions in India and the US. He has a wide range of experience working with some of the most respected names in the industry.

In the past he has headed IRS, launched India's first global outsourcing company in the US and established revenue strategy and pricing function at Times Network.

He also co-authored Guide to Indian Markets in 2012 and is currently working on his second book. His vision is to make Spatial Access the most preferred partner in media, production & digital audit, advisory & analytics.

Rabel Advani

Finance Partner

Rabel has over 20 years of experience in finance, banking, taxation, company law and auditing, with 15 years in the media industry. Previously CFO of Carat India, Rabel is the Finance Partner at Spatial Access.

Prabhakar Patil

Director – Media Buying

With over 20 years of experience in buying, Prabhakar has been with Spatial Access since inception. His unique ability to analyse cost of media and provide relevant and actionable benchmarks to advertisers establishes the growing importance of the Buying Advisory function.

His past experience includes media and agency – ABCL, Trikaya Grey and Carat India. Prabhakar is the media buying insight specialist at Spatial Access.

Kedar Nachane

VP – Media & Analytics

With over 14 years of experience in Media Audit & Research, Kedar leads audit & advisory projects at Spatial Access. His ability to analyse media planning data for global clients leads itself to providing universe value to domestic audit & advisory projects. Kedar has successfully led several media audit pitches with the business pitched range from 5crores to 200+crores. He has past experience working with media and audit – Bennett Coleman & Co. Ltd. and Ernst & Young.

Kedar is the domestic & international media project lead Spatial Access.

Fauzia Khan

VP – Film Audit

Fauzia Khan is an advertising professional with over 20 years of experience with production houses in Mumbai. As VP – Film Audit, she brings to the table her expertise in analysing production costs & partners. She maintains an objective view and is the unbiased consultant onboard.

An ardent wildlife enthusiast and a curator of ideas, she lives by the dictum: If you have integrity, nothing else matters; If you don’t have integrity, nothing else matters.

Pallavi Iyer

Vice President – Media and Analytics

With over 20 years of experience in managing media clients and their needs, Pallavi drives key media client engagement at Spatial Access. Backed by a competent team of media professional, Pallavi brings her planning and advisory capabilities to the fore and is able to deliver the much needed rigor to the analysis of media plans. Her past experience includes agencies like Triton Communications, Carat India, Trikaya Grey and Everest Advertising.

Rachana Mistry

Senior Manager – Marketing & Brand Solutions

The ability to create solutions for a diverse set of needs beyond traditional media is the forte of Rachana Mistry. She leads the Marketing Services Audit at Spatial Access ably supported by a team of color technologists, Feet on Street partners and standardization gurus. With over 10 years of experience in delivering audits across PR, Events, Retail, Vendor Empanelment, Signage, Mobile Research and Print Production, Rachana is the quality, cost, process and partner advisory expert for Below The Line.

We are also affiliated with a robust network of close to 200 people across media and marketing and subscribe to all major industry databases.

Our supporting network includes:

  • Outdoor: Specialised monitoring and tracking agencies
  • PR: Online coverage tracking agencies
  • Market Visibility: Feet on Street teams across markets
  • Communication: Colour technologists and laboratory experts